industrial sectors


Technology has changed everything we know – and everything we think we know. 10 years ago, blockchain was virtually unheard of. 20 years ago, the World Wide Web was in its infancy and mobile phones were the size of small bricks. It is now 2019, and 5G technology will soon be ubiquitous; hybrid and all-electric cars will soon dominate the automotive industry; and the growing adoption of blockchain technology threatens to render traditional financial institutions obsolete.; The world as we know it has been transformed, and inexorable march of technological advancement is set to continue.

The Technology sector marks the cutting edge of the innovative world, and technological evolution is the key to our progress as a species. Today, the business landscape is peppered with tech start-ups, and these companies are disrupting and changing the way we communicate and interact with each other, forever. From the cloud to blockchain-powered apps; Silicon Valley to Silicon Roundabout – the world is now rife with innovation and technopreneurs. With such an abundance of tech start-ups, however, comes a challenge – how does one differentiate themselves amidst a sea of tech start-ups? 

At IDEA, innovation is at the heart of everything we do. Indeed, it represents the ‘I’ in IDEA. 

We don’t discriminate – we help both start-up and established players project influence, shape growth strategies, and drive community engagement through digital and social channels. We have tech experts all over the world, plugged in and raring to go. 

Helena Ma brings with her a wealth of experience and a truly cosmopolitan perspective, having lived and worked in Shanghai, China; Gothenburg, Sweden; and London, UK. Her stints in Europe and China has armed Helena with a potent blend of ancient Chinese wisdom and contemporary Western knowledge which she incorporates into business management and client project