Digital and Social Media
Apart from curating content and managing your online platforms, our team of social media analysts, content creators and digital strategists take an insight-driven and content-based approach to enhance stakeholder engagement, shape public sentiments and even optimise your Ad spend to provide you with the best value. We have the right team and tools to grow your digital footprint – on the right platforms, in an authentic tone and during the most impactful moments. It’s time to own your online presence with our marketing technology expertise. With our digital-first approach, we’re constantly unearthing new engagement points and refreshing your storytelling – to maximise the impact of your brand’s story-telling.
- Traffic and Lead Generation
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
- Web & Insights Analytics
- Digital CRM & Email Marketing
- Community Management & Social Media Strategy
- Copywriting & Content Development
- Paid Amplification
- Social Listening & Media Monitoring
- Integrated Campaigns Management (videos, EDMs, webinar and social media contents)
- Influencer Engagement & Marketing
We live in ever-changing times where companies are constantly buffeted by market forces and the onus is on the organisations to adapt adroitly. Change management communications helps to identify potential risks and resistance to change and provides you with an arsenal of content curated for a variety of departments including human resources, IT and other functional verticals to give each clear goal posts and goals that gets the company moving in the right direction for the change. We help you get everyone on board by crafting and sharing timely clear and consistent information that helps drive the change you need to improve the business bottom line.
It’s not what you say that matters, but how you say it. This age-old adage may seem intuitive, but many still get it wrong when it matters. Our teams work with your stakeholders to ensure you always put your best foot forward when facing the limelight. We take the lead from the get go, managing and enhancing our clients’ media relations and providing a conduit between our clients and the media.
A good content strategy is the secret recipe for any successful brand. The challenges lies in bringing to life a thought-provoking concept, with impactful words and vivid visuals – aligned with your messaging and branding goals.
At IDEA Communication, we are content specialists at heart. Having produced success stories and managed multichannel campaigns, you can count on us to manage the entire content development lifecycle – from initial stages of research, to content development, review and marketing, as well as analytics and reporting.
We know what content works for your brand across different digital media channels and the best ways to engage audiences within key vertical sectors. Be it corporate messaging, commentaries, web copywriting, or social media campaigns, we will craft the right mix of content for your brand story – bringing your credentials to light.
Research and Analytics
Together, we work with you to ignite possibility. With our analysis-driven approach, we pool together shared expertise in holistic market research, social listening, stakeholder engagement, media intelligence and crisis communications. Think of us as your right hand man, creatives, and strategists as we protect and enhance your brand on the daily with our unique integrated communications strategies. We go extra miles to deliver the right metrics, visualised insights to help achieve your business objectives and capture new market opportunities.
The work doesn’t stop when your story hits the air.
We work to fuel the conversation and drive the narrative – your narrative – across print, digital, and social media.
We know how to deliver public awareness campaigns, as well as lobbying and government advocacy. We know how to inform consumer media. We deliver compelling and accurate messaging as standard.
IDEA Executive Club
An exclusive clique of C-Suites, the IDEA Executive Club is a member-only platform at the pinnacle of fostering better relationships between C-suites and investors, providing unparalleled business network and exclusive access to information, events and amenities. We bring together peers with shared business values and nurture that initial spark so that your partnerships gather momentum.
An unrivalled business club
Members of the IDEA Executive Club gain exclusive invites to member events that will be covered in our bi-monthly issue of IDEATE magazine. A repository of thought-provoking editorial pieces and an itinerary of upcoming and past exclusive events.
Redefining exclusivity, our membership not only provides IDEA consultancy clients with the best professional advice for business competitiveness, but also exclusive experience on offer: private wine pairing dinners, private luncheons, personalized seminars with industry leaders and sports stars, business leader summit at founder’s vineyard in Tuscany.
Aiming to make a big splash, or have a monumental announcement to make? Our community of talented creatives at IDEA communication will deliver a purposeful impact for your brand through unique event concepts.
As a partner to your brand, our responsibility is to readily adapt and learn. Your event doesn’t have to be cancelled, or postponed because of the virus – you can count on our nimble team to help strategize tactics to boost brand awareness, establish brand authority, build stakeholders’ trust and support your new product launches. With proven experience across B2B and B2C sectors, we are poised to advise differentiated and innovative event strategies across all platforms –generating tangible impact to give your brand an edge above the rest.
- Event Conceptualisation
- Event collateral production and design
- EDM and social media marketing
- Campaign planning and execution
- Graphic design
- Stakeholder engagement and invites
- Event analytics and survey
Design and Creatives
Just because it’s complex, doesn’t mean it has to be boring. Strategic creativity is our DNA and we help create effective and captivating content across digital and social channels. Be it projects, campaigns, or briefs, we leverage the collaborate synergy of our creative pool of freelancers and in-house designers at IDEA Collaborative to deliver solid content that connects, convinces and compels.
From infographics, videos, executive guides to interactive media, we are committed to make a purposeful impact with content that tells stories and design that speaks volumes. As we understand how solid content translates to strong traffic and new leads, we believe in delivering razor-sharp, research-grounded creatives that showcase thought leadership and drive real outcomes at an affordable rate.
Executive media training
It is important to put your best foot forward always and our media training workshops for our members can turn lambs to lions when it comes to dealing with the media first-hand. Helping not only build and nurture their personal and corporate brand and ensuring their companies become pillars of society through building community and consumer trust. Our training workshop tackles the intricacies of working with traditional media outlets and journalists and contemporary strategies for working with bloggers and social media activists.